Platform Character Limits Guide
Knowing the character limits for different platforms is essential for social media managers, content creators, and SEO professionals. Here is a quick reference guide:
Social Media
- Twitter / X: 280 characters per tweet (standard). Replies and threads share this limit per post.
- Instagram Bio: 150 characters. Captions can be up to 2,200 characters.
- Facebook Post: 63,206 characters, but only the first 477 are visible before "See More."
- LinkedIn Summary: 2,000 characters for the About section.
- TikTok Bio: 80 characters.
SEO
- Meta Title: 50-60 characters. Google displays up to 60 characters in search results.
- Meta Description: 150-160 characters. Staying within this range ensures your description is fully visible in SERPs.
- URL Slug: Keep URLs short and under 75 characters for best readability and sharing.
Messaging
- SMS: 160 characters per standard message. Longer messages are split into multiple SMS.
- Discord: 2,000 characters per message.
- Slack: 40,000 characters per message.